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Terms and Conditions of Service

A division of DMLP, Corp.

Version 4.9.1 (Modified) • January 2026

shootmyrental.com

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1. Definitions

“Company” refers to Shoot My Rental, a division of DMLP, Corp.

“Client” or “Agent” refers to the booking agent, listing agent, or any party receiving services from Shoot My Rental, whether booked online or by phone.

“Photographer” refers to any individual engaged by the Company to perform photographic, videographic, drone, or scanning services under this Agreement. All photographers are engaged as W-9 independent contractors.

“Vendor” refers to the property owner, tenant, or any party responsible for the physical condition and preparation of the property being photographed.

2. Photographer Assignment and Substitution

While an account may be assigned a primary photographer, the Company reserves the right to reassign or substitute any photographer at any time, for any reason, including but not limited to illness, scheduling conflicts, or operational needs. The Company warrants that any substitute photographer shall be a competent professional capable of delivering work consistent with the agreed shotlist and style guidelines.

All photography and media services will be performed in accordance with a supplied shotlist and style guide as agreed upon between the Company and the Client prior to the shoot. Any deviations from the agreed shotlist must be communicated and approved in writing.

3. Copyright and Reproduction Rights

The Company shall own the copyright in all images, video, and media created under this Agreement and shall retain the exclusive right to make reproductions. The Company may use any images for its portfolio, samples, self-promotion, website, studio display, or entry into photographic contests and exhibitions without requiring written permission from the Client. The Client has no commercial or proprietary claim to the images beyond the usage rights expressly granted in this Agreement.

4. Client Usage Agreement

The Client is granted a license to use delivered electronic images for commercial and real estate property listing purposes only. No photo credit is required for standard listing use. The Client shall not sell, sublicense, or transfer the images to any third party.

If the Client uses any image for newspaper announcements, event promotion, open house marketing, editorial purposes, or website features, the Client must display a visible credit to the Company adjacent to the photograph at all times, unless the Company has waived this requirement in writing no fewer than 30 days in advance.

Images are licensed exclusively to the listing agent who paid for the booking. If another broker, agent, or third party wishes to use the images, they must pay a usage fee of 125% of the original booking fee or $300, whichever is greater, and agree to the terms of this Agreement. Unauthorized usage constitutes copyright infringement and may result in legal action, including recovery of fees and damages.

A full image release may be purchased for $500 within 30 days of the shoot. Upon purchase, the Client may use the images without restriction, provided the Company retains the right to use the images for its commercial online portfolio under New York State law.

5. Property Condition, Furniture, and Liability

The Company and its photographers do not move, rearrange, or handle any furniture, personal belongings, fixtures, or items inside or outside the property. It is the sole responsibility of the Vendor and/or Client to ensure the property is prepared, staged, and ready for photography prior to the scheduled appointment.

Unless the Client provides a specific staging guide, the Company will follow its recommended staging guide available at https://shootmyrental.com/staging-guide/. There is every expectation that the property is fully prepared before the photographer arrives. This includes but is not limited to ensuring all staging is complete, light bulbs are consistent in color temperature (Kelvin), trash cans and bins are hidden or removed from view, and all personal clutter is cleared. The Company is not responsible for delays, additional charges, or substandard results caused by a property that is not shoot-ready upon arrival.

The Company, its photographers, and all associated parties are fully released from any and all liability for damage to the property, its contents, furnishings, fixtures, landscaping, or any other items, whether inside, outside, or adjacent to the property, for the entire duration of the booking. This release of liability extends from the time of arrival through departure, including any time spent setting up or breaking down equipment.

6. Safety of Photographer and Equipment

The Client accepts responsibility for the safety and security of the photographer and their equipment while on site. Any loss, damage, or injury resulting from unsafe property conditions, unstable footing, hazardous environments, or insecure premises shall be compensated by the Client within 60 days of the contracted work. Covered equipment includes but is not limited to camera bodies, lenses, flash units, strobes, tripods, and portable electronic devices.

During any declared pandemic or health emergency, the Company reserves the right to decline or reschedule bookings where worker safety cannot be assured. This may include requiring that properties be vacant or unoccupied for at least 72 hours prior to the appointment, and that all surfaces be clear and sanitized.

7. Failure to Perform

If the Company cannot perform this Agreement due to fire, casualty, strike, act of God, or other cause beyond the reasonable control of the parties, or due to the photographer’s illness, the Company shall return the deposit to the Client but shall have no further liability. This limitation also applies if photographic materials are damaged in processing, lost through equipment malfunction, lost in transit, or otherwise lost or damaged without fault on the part of the Company.

In the event the Company fails to perform for any other reason, the Company’s liability shall not exceed the retail value of the Client’s order.

8. Pricing

All charges are based on the Company’s Standard Price List, which is subject to periodic adjustment. Future orders will be charged at the prices in effect at the time the order is placed.

9. Image Delivery and Edits

Images are typically delivered electronically within 48 hours. The Company is not liable for delays or quality issues caused by third-party editing services outside its control.

Minor edits, such as cable removal or brightness adjustments, may be requested free of charge at the Company’s discretion within 48 hours of delivery using the online commenting system. One revision request per image is accepted within this 48-hour window.

Heavy edits, including but not limited to object or furniture removal, are included only in the Premium Package. A fee of $65 per booking applies, or $85 for the Premium Package upgrade if requested outside the 48-hour revision window, unless separately estimated.

10. Cancellation Policy

All cancellations are subject to the following refund schedule, applied without prejudice:

Cancellation more than 36 hours before the booking: 90% refund

Cancellation within 36 hours: 50% refund

Cancellation within 24 hours: 30% refund

Cancellation within 12 hours: 10% refund

No-show: 0% refund

All sales are final and non-refundable outside of this cancellation policy.

11. No-Shows and Lateness

Photographers will wait a maximum of 20 minutes past the scheduled booking time for the agent or designated representative. If no one arrives within this period, the booking will be marked as a no-show, no refund will be issued, and a new booking at the standard rate will be required.

12. Contact Details and Booking Responsibility

All bookings must be made a minimum of three (3) days in advance of the requested appointment date. Same-day bookings are not available through the online booking system and must be arranged by phone, subject to availability and at the Company’s sole discretion.

The Client is responsible for providing accurate contact details for the on-site agent as well as their own. Without correct contact information, the Company cannot confirm the booking. All contact information will be confirmed by email on the day of booking. The Company accepts no liability for failed communication, incorrect locations, or missed appointments resulting from inaccurate contact details provided by the Client.

13. Service Areas

The Company operates in the following primary service areas: Charleston, SC; Miami, FL; Austin, TX; Los Angeles, CA; and Dallas, TX. Service availability within each area is subject to photographer availability and scheduling.

Bookings outside of the Company’s primary service areas but within 400 miles of any operational location will incur a surcharge of $375 per booking, billed at the time of order. Bookings beyond 400 miles of the nearest operational area will be declined. Please refer to the service map on the Company’s website for current coverage details.

14. Reshoots

Reshoots are charged at the standard rate. In the event of a valid complaint, a 10% discount on the standard rate will be applied to the reshoot.

15. Drone Services

15.1 General Requirements

All drone operations are conducted under FAA Part 107 regulations. Drones are fully insured and registered for all missions. A pre-flight checklist must be completed and accepted by the Client before each flight. By booking drone services, the Client agrees to all conditions in this section without exception.

15.2 Flight Conditions

Drone flights will only proceed when all of the following conditions are met:

A launch and landing area of at least 25 square feet is available on the Client’s property

No FAA restrictions, including No Fly Zones (NFZ), are active at the location on the planned date

Weather visibility is 3 statute miles or greater

Wind speed is below 17 mph gusts for the duration of the booking and two hours on either side

Air temperature is above the dew point

Cloud cover is above 2,000 feet AGL

Air temperature is above 2°C

All flights are restricted to daylight hours

All flights are restricted from flying over groups of people or roadways

15.3 FAA Approvals and Weather

FAA exception applications may take up to 90 days. The Company is not responsible for delays caused by the approval process. As of August 1, 2019, all NYC flights require manual FAA approval with no exceptions. No refunds are offered on filing fees due to extended approval timelines.

If weather prevents a flight, the appointment will be rescheduled at no additional cost. However, if the Company must return to complete work due to weather conditions encountered on site, a minimum $250 return charge applies. If FAA re-approval is required for a rescheduled flight, a $120 filing fee will be applied.

15.4 Site Readiness and Scope Changes

The Client is responsible for ensuring the site is ready for drone operations. The Company cannot be held responsible for property conditions or project scope issues beyond its reasonable control. A full booking fee applies where the project scope is unattainable due to site conditions.

Quotes and estimates for drone services are subject to change after the initial site visit due to factors including additional risk, difficulty maintaining visual line of sight, environmental conditions, or physical restrictions.

15.5 Drone Deliverables

All drone bookings are final and non-refundable. Images are captured in HDR where possible. Video is supplied in 1080p at 30fps unless otherwise specified. Editing carries an additional fee of $250 per location. Specialist services such as thermal imaging and roof inspections are subject to additional fees. For large-scale areas requiring additional ground crew to maintain line of sight, a flat fee of $350 will be added to the project.

16. 360-Degree Images, Virtual Tours, and Matterport

16.1 Image Format and Delivery

All 360-degree images are provided in JPEG format and delivered as-is. No editing is performed on 360-degree images. Image performance, functionality, and third-party integration are outside the scope of this Agreement.

16.2 Matterport Services

Matterport scans are designed for indoor use only. Outdoor scanning, including scenic views from balconies or windows, is not a supported feature and the Company makes no guarantees regarding outdoor scan quality or completion. The Company is not liable for website integration or compatibility issues related to UV/IR light complexities.

The Company reserves the right to use any compatible camera or scanning device it deems appropriate for Matterport bookings, including but not limited to Matterport Pro, Pro2, Pro3, or third-party 360-degree cameras supported by the Matterport platform. The choice of equipment is at the Company’s sole discretion based on project requirements and availability.

Clients must maintain an active Matterport account for the Company to transfer scans into or to use for the entirety of the scan and hosting period. If the Client does not have an account, one must be created at my.matterport.com prior to the scheduled booking. The Company is not responsible for delays or inability to deliver scans resulting from the Client’s failure to provide a valid account. For further details on account setup and frequently asked questions, please visit https://shootmyrental.com/question-and-answers/.

Matterport tours are hosted on Matterport’s servers and are excluded from any SLA. All tours are billed at $100 per tour per quarter. Unpaid invoices within 10 days may result in tour termination, requiring a new booking at standard rates. Copyright to all Matterport tours is transferred to Matterport under their terms and conditions and used under license.

Clients may transfer tours to their own Matterport account (my.matterport.com) to avoid hosting fees from the Company. The Client will then be directly liable for Matterport’s fees. All Matterport services are subject to Matterport’s Terms of Service and Privacy Policy.

16.3 3D Vista Tours

3D Vista hosting is billed at $100 per tour per quarter. The same payment and termination terms apply as for Matterport tours. Self-hosted files can be provided upon request; the Client is responsible for implementation on their own web server. The Company provides these files as a courtesy and does not offer website support under these terms.

16.4 MLS and Listing Service Compatibility

The Company does not guarantee compatibility of Matterport, 3D Vista, or Fusion Virtual Walkthrough tours with any local or national MLS networks or listing services, including but not limited to FSBO platforms.

17. Google Street View – Trusted Photographer Program

17.1 Scope of Services

In exchange for the agreed Service Fee, the Company will photograph designated portions of the exterior and interior of the Business premises for the Google Maps Street View Trusted Program. The Company will use commercially reasonable efforts to ensure photographs meet Google’s technical specifications.

17.2 Ownership and Rights

The Company assigns all ownership rights in the photographs, including intellectual property rights, to the Business. The Company will obtain waivers of moral rights from all personnel involved. The Business grants the Company a nonexclusive license to use a reasonable number of images as portfolio samples and for marketing purposes.

17.3 Google Terms and Upload

The Business authorizes the Company to upload photographs to Google on its behalf. The uploading, processing, and use of photographs are governed by Google’s standard Terms of Service. The Business acknowledges that the Company makes no representation or warranty that photographs will ultimately be displayed by Google.

17.4 Refunds

The Company will refund all Service Fees if Google rejects the photographs for failure to meet technical specifications and the Company does not correct the failure after re-photographing at a mutually agreed time. All other Service Fees are non-refundable unless the Company agrees otherwise at its sole discretion.

17.5 Liability and Warranties

Neither party shall be liable for lost revenues or indirect, special, incidental, consequential, exemplary, or punitive damages. Neither party’s aggregate liability shall exceed the Service Fee. The Company disclaims all warranties, express or implied, including warranties of merchantability or fitness for a particular purpose. Google’s use of photographs is governed solely by Google’s Terms of Service, and Google shall not be liable to either party under this Agreement.

17.6 Confidentiality

This section of the Agreement is confidential. The Business shall not disclose it to third parties except to Google, as authorized by the Company in writing, or as required by law with reasonable prior notice.

18. Zillow Walkthrough Services

18.1 Free Zillow Walkthroughs (FZW)

Free Zillow Walkthroughs are offered at the Company’s discretion and are not guaranteed. They are available only when no Paid Zillow Walkthrough (PZW) bookings conflict. Paid bookings always take priority. No advance notification is provided regarding FZW availability, cancellation may occur without notice.

18.2 General Zillow Terms

No audio is recorded during the shoot. No additional lighting or editing is provided. The final cut is delivered as-is with no reshoots or retakes permitted. Zillow walkthrough content may only be used for Zillow listings.

19. SEO and Website Services

All SEO services are delivered using industry best practices; however, the Company does not guarantee first-page placement on any search engine. The Client acknowledges that new SEO campaigns may take up to 12 months to gain traction. Some SEO and website services may be performed by Charleston Website Design Studio and/or Real Estate Photography NYC on behalf of the Company. All terms in this section apply equally to services delivered by these partners. In the event that Charleston Website Design Studio and/or Real Estate Photography NYC perform any tasks under this Agreement, the Client releases Shoot My Rental from any and all liability arising from the work, actions, omissions, or deliverables of those companies. Any claims or disputes relating to services performed by these third parties must be directed to the performing company.

During the campaign, all changes made to the website by the Company or its hosting partners must remain in effect. Admin access must be provided; if access cannot be obtained during discovery, the full month’s billing still applies. The site URL and major content structure must not be changed during the campaign unless such changes are part of the agreed strategy.

Monthly reporting will be provided within 7 days of each billing cycle. All external content created remains the copyright of Shoot My Rental and DMLP, Corp. The Company’s methods and strategies are confidential and subject to a binding non-disclosure obligation. Disclosure of these methods to third parties will result in legal action and claims for damages. All payments are made in advance.

20. Confidentiality and Third-Party Content

The Company makes every reasonable effort to conceal the identities of third parties in photographs, tours, and marketing materials. However, the Company accepts no responsibility for any third party being identifiable through text, images, scans, 360-degree media, or other materials.

It is the sole responsibility of the booking agent to ensure that sensitive information, including but not limited to account numbers, banking details, personal documents, and third-party copyrighted works, is removed from the property before content creation. The Client agrees to indemnify and hold the Company harmless from any claims arising from the presence of such materials in delivered content.

21. General Provisions

21.1 Entire Agreement

This Agreement constitutes the entire understanding between the parties and supersedes all prior or contemporaneous agreements on the same subject. It is the Client’s responsibility to review and understand this Agreement before booking.

21.2 Modifications

Any modification to this Agreement must be in writing and signed by both parties where a non-online agreement has been confirmed, online bookings assume all changes are accepted. 

21.3 Waiver

A waiver of any breach or default shall not constitute a waiver of any subsequent breach or default of the same or any other provision.

21.4 Governing Law

This Agreement shall be governed by the laws of the State of New York and the State of New Jersey.

21.5 Insurance

The Company carries comprehensive general liability insurance for all on-site activities.

22. Quarterly Retainer Program

22.1 Retainer Fee and Discount

Clients may elect to enter into a Quarterly Retainer arrangement by paying a non-refundable retainer fee of $3,000 per quarter, payable in advance at the beginning of each calendar quarter. In exchange, the Client will receive an 11.8% discount on the standard rate for all photography, videography, drone, scanning, and related services booked during the active retainer period.

The retainer fee is separate from and in addition to individual booking fees. The discount applies only to services rendered during the quarter in which the retainer is active and paid in full. The retainer fee is not applied as a credit toward individual bookings.

22.2 Exclusivity Clause

As a condition of the Quarterly Retainer Program and its associated discount, the Client agrees to use Shoot My Rental exclusively for all photography, videography, virtual tour, drone, and related content creation services for the duration of the retainer agreement. The Client shall not engage, contract, or otherwise retain any competing service provider for the same or substantially similar services during the active retainer period.

If the Company determines, at its sole discretion, that the Client has breached this exclusivity clause, the Company reserves the right to immediately revoke the retainer discount and invoice the Client for the full standard rate on all services rendered during the current quarter, in addition to terminating the retainer arrangement without refund of the current quarter’s retainer fee.

22.3 Term and Cancellation

The Quarterly Retainer Program operates on a rolling quarterly basis and renews automatically unless cancelled in writing. Either party may cancel the retainer arrangement by providing no fewer than six (6) months’ written notice to the other party. During the notice period, all terms of the retainer, including the exclusivity clause and the discount, remain in full effect.

For the avoidance of doubt, if notice of cancellation is given mid-quarter, the retainer remains active through the end of the quarter in which the six-month notice period expires. No partial refunds of the quarterly retainer fee will be issued for any quarter in which services were rendered.

Upon expiration of the retainer arrangement following the six-month notice period, any surplus retainer funds not applied to completed bookings will be returned to the Client at a rate of 65% of the total remaining balance. This refund will be issued within 30 days of the retainer’s expiration date. For clarity, the 35% retention covers administrative, scheduling, and resource allocation costs incurred by the Company during the retainer period.

22.4 Enrollment

To enroll in the Quarterly Retainer Program, the Client must execute a separate Retainer Enrollment Form and submit payment for the first quarter’s retainer fee. The retainer discount becomes effective upon receipt of payment and countersignature by the Company.

23. Acknowledgment and Agreement

By signing below or booking online, the Client acknowledges that they have read, understood, and agree to be bound by all terms and conditions set forth in this Agreement. The Client confirms that they have had the opportunity to seek independent legal advice prior to signing.