SHOOT MY RENTAL [cite: 1]

SMR Market Analytics [cite: 2]
Terms and Conditions of Use [cite: 3]

Effective Date: February 20, 2026 [cite: 4]

IMPORTANT — PLEASE READ CAREFULLY BEFORE ACCESSING OR USING THIS SERVICE: By accessing, subscribing to, or using the SMR Market Analytics service in any way, you acknowledge that you have read, understood, and agree to be legally bound by these Terms and Conditions in their entirety, including the comprehensive disclaimers and limitations of liability set forth herein. [cite: 5]

IF YOU DO NOT AGREE TO THESE TERMS IN FULL, YOU MUST IMMEDIATELY CEASE USE OF THE SERVICE AND CANCEL YOUR SUBSCRIPTION. [cite: 6]


1. Definitions [cite: 7]

For the purposes of these Terms and Conditions, the following definitions shall apply: [cite: 8]

  • "Company," "We," "Us," or "Our" refers to Shoot My Rental, its owners, officers, employees, contractors, agents, affiliates, successors, and assigns. [cite: 9]
  • "Service" means the SMR Market Analytics platform, including all data, analytics, scores, projections, narratives, reports, tools, calculators, and any other content or functionality made available through the platform, whether accessed via website, application, API, or any other means. [cite: 10]
  • "Data" means all information, statistics, metrics, estimates, projections, scores, narratives, analyses, market intelligence, and any other content provided through the Service, including but not limited to Average Daily Rate (ADR), occupancy rates, Revenue Per Available Room (RevPAR), active listing counts, revenue projections, market scores, competitive benchmarks, and AI-generated narratives. [cite: 11]
  • "Subscriber," "You," or "Your" means any individual, entity, or organisation that accesses, subscribes to, or uses the Service in any capacity. [cite: 12]
  • "Investment Decision" means any decision to purchase, sell, lease, develop, finance, refinance, hold, or otherwise transact in real property, short-term rental assets, or any related financial instrument, regardless of whether such decision is made in reliance upon the Data or otherwise. [cite: 13]
  • "Third-Party Data Providers" means the external data aggregators, APIs, and services from which the Company sources raw data for the Service, including but not limited to short-term rental data platforms and artificial intelligence services. [cite: 14]

2. Acceptance of Terms [cite: 15]

2.1 By creating a subscription, completing the checkout process, clicking any acceptance button, accessing the Service through a magic link, or by any other means of accessing or using the Service, You conclusively acknowledge and agree that You have read these Terms and Conditions in their entirety and that You are legally bound by them. [cite: 16]

2.2 These Terms and Conditions constitute a legally binding agreement between You and the Company. [cite: 17] Your use of the Service constitutes Your ongoing acceptance of these terms as they may be amended from time to time. [cite: 18]

2.3 If You are accessing or using the Service on behalf of a business, organisation, or other legal entity, You represent and warrant that You have full authority to bind that entity to these Terms and Conditions, and that entity also agrees to be bound. [cite: 19]

2.4 The Company reserves the right to modify these Terms and Conditions at any time. [cite: 20] Continued use of the Service following notification of any modification constitutes Your acceptance of the revised terms. [cite: 21]

3. Nature of the Service — Data Provided "As Is" [cite: 22]

3.1 The Service provides short-term rental market data and analytics for informational and research purposes only. [cite: 23] The Data is compiled from Third-Party Data Providers, publicly available sources, and artificial intelligence systems. [cite: 24] The Company does not independently verify, audit, or guarantee the accuracy, completeness, timeliness, or fitness for any particular purpose of the Data. [cite: 25]

3.2 ALL DATA, ANALYTICS, PROJECTIONS, SCORES, NARRATIVES, ESTIMATES, AND OTHER CONTENT PROVIDED THROUGH THE SERVICE IS PROVIDED STRICTLY ON AN "AS IS," "AS AVAILABLE" BASIS, WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED. [cite: 26]

3.3 Market data by its nature is dynamic, subject to rapid change, and inherently retrospective. [cite: 27] Historical performance data, including ADR, occupancy rates, RevPAR, and revenue figures, reflect past conditions and are not indicative of future performance or results. [cite: 28] Any forward-looking projections, estimates, or revenue forecasts included in the Service are hypothetical in nature and are based on assumptions that may not materialise. [cite: 29]

3.4 AI-generated narratives, market scores, and revenue estimations produced through the Service are generated by automated systems and are not the product of professional financial, investment, real estate, or legal analysis. [cite: 30] Such content is provided for informational context only and should not be attributed professional authority of any kind. [cite: 31]

3.5 Data is refreshed on a periodic basis and may not reflect real-time market conditions. [cite: 32] There may be material delays between market events and their reflection in the Service. [cite: 33] The Company makes no representation as to the currency of the Data at any given point in time. [cite: 34]

4. Not Financial, Investment, or Professional Advice [cite: 35]

THE SERVICE DOES NOT CONSTITUTE, AND SHALL NOT UNDER ANY CIRCUMSTANCES BE CONSTRUED AS, FINANCIAL ADVICE, INVESTMENT ADVICE, REAL ESTATE ADVICE, LEGAL ADVICE, TAX ADVICE, ACCOUNTING ADVICE, OR ANY OTHER FORM OF PROFESSIONAL ADVICE OF ANY KIND WHATSOEVER. [cite: 36]

4.1 The Company is not a licensed financial advisor, investment advisor, real estate broker, attorney, accountant, or any other regulated professional. [cite: 37] The Company does not hold, nor does it purport to hold, any license, registration, or qualification that would authorise it to provide financial, investment, or professional advice of any nature. [cite: 38]

4.2 Nothing contained within the Service, including but not limited to market scores, revenue projections, ADR data, occupancy statistics, RevPAR figures, AI-generated narratives, investment-related commentary, or any other Data, constitutes a recommendation, solicitation, or offer to buy, sell, or hold any investment, property, or financial instrument. [cite: 39]

4.3 You acknowledge and agree that any reference within the Service to potential returns, estimated revenues, market attractiveness, investability scores, or similar metrics is for illustrative and informational purposes only. [cite: 40] Such references are not promises, guarantees, or representations of future performance or returns. [cite: 41]

4.4 Before making any Investment Decision, You are strongly advised to seek independent, qualified professional advice from licensed financial advisors, real estate professionals, attorneys, accountants, and other relevant experts who can assess your specific circumstances, objectives, and risk tolerance. [cite: 42]

4.5 The Company expressly disclaims any responsibility for decisions made in reliance upon the Data or any other content provided through the Service. [cite: 43]

5. Assumption of Risk — Investment Decisions at Your Own Risk [cite: 44]

5.1 You expressly acknowledge and agree that all Investment Decisions, financial commitments, and actions taken by You, whether or not based in whole or in part upon Data or content derived from the Service, are made entirely at Your own risk and on Your own judgment. [cite: 45]

5.2 You acknowledge that short-term rental markets are subject to significant volatility, regulatory change, seasonal fluctuation, macroeconomic forces, and other factors that may cause actual results to differ materially from any estimates, projections, or data provided through the Service. [cite: 46]

5.3 You acknowledge that the purchase, development, operation, or financing of short-term rental properties involves substantial risk, including the risk of total loss of invested capital, and that the Data does not account for all factors relevant to any individual investment. [cite: 47]

5.4 You assume full and sole responsibility for evaluating the suitability of any investment opportunity, verifying all information independently, and assessing your own financial position, investment objectives, risk tolerance, and legal circumstances prior to making any Investment Decision. [cite: 48]

5.5 You further acknowledge that past market performance as reflected in the Data is not a reliable indicator of future results, and that reliance on historical data for the purpose of making Investment Decisions is inherently speculative. [cite: 49]

6. Limitation of Liability and Exclusion of Damages [cite: 50]

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE COMPANY SHALL NOT BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY LOSS, DAMAGE, COST, EXPENSE, OR LIABILITY OF ANY KIND WHATSOEVER ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF, OR RELIANCE UPON, THE SERVICE OR THE DATA. [cite: 51]

6.1 Without limiting the foregoing, the Company expressly excludes all liability for: [cite: 52]

  • Any financial loss, loss of revenue, loss of profit, loss of anticipated savings, or loss of business opportunity arising from Investment Decisions made in whole or in part upon the Data; [cite: 53]
  • Any direct, indirect, incidental, special, consequential, punitive, or exemplary damages, however caused and under any theory of liability, including but not limited to negligence, contract, tort, strict liability, or otherwise; [cite: 54]
  • Any loss or damage arising from the inaccuracy, incompleteness, delay, interruption, or unavailability of the Data; [cite: 55]
  • Any loss or damage arising from changes in market conditions, regulatory environments, or economic circumstances that render the Data outdated, inaccurate, or inapplicable; [cite: 56]
  • Any loss or damage arising from Your reliance on AI-generated narratives, market scores, revenue projections, or other algorithmically produced content; [cite: 57]
  • Any loss or damage arising from decisions made by third parties to whom You disclose or share the Data; [cite: 58]
  • Any loss or damage arising from the failure of the Service, interruption of service, data corruption, or technical errors of any kind; [cite: 59]
  • Any indirect investment losses, property devaluation, financing costs, legal costs, or any other consequential losses of any description. [cite: 60]

6.2 To the extent that any liability of the Company cannot be excluded at law, the total aggregate liability of the Company to You for all claims arising from or in connection with the Service shall be limited to the total subscription fees paid by You to the Company in the three (3) calendar months immediately preceding the event giving rise to the claim. [cite: 61]

6.3 Nothing in these Terms and Conditions shall limit or exclude liability for death or personal injury caused by the Company's gross negligence, fraud, or any other liability that cannot lawfully be excluded or limited. [cite: 62]

7. Indemnification and Release [cite: 63]

7.1 You hereby agree to fully indemnify, defend, and hold harmless the Company and its owners, officers, directors, employees, contractors, agents, licensors, and affiliates (collectively, the "Indemnified Parties") from and against any and all claims, actions, proceedings, losses, liabilities, damages, costs, and expenses (including reasonable legal fees and costs) arising from or in connection with: [cite: 64]

  • Your use of or access to the Service; [cite: 65]
  • Any Investment Decision made by You, whether or not in reliance upon the Data; [cite: 66]
  • Any breach by You of these Terms and Conditions; [cite: 67]
  • Any misrepresentation made by You; [cite: 68]
  • Any claim by a third party arising from Your use of the Data or from information, analyses, or decisions that You derive from the Service. [cite: 69]

7.2 TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, YOU HEREBY IRREVOCABLY AND UNCONDITIONALLY RELEASE, ACQUIT, AND FOREVER DISCHARGE THE COMPANY AND THE INDEMNIFIED PARTIES FROM ANY AND ALL CLAIMS, DEMANDS, ACTIONS, CAUSES OF ACTION, SUITS, DAMAGES, LOSSES, COSTS, AND EXPENSES OF EVERY KIND AND NATURE, KNOWN AND UNKNOWN, FIXED OR CONTINGENT, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF THE SERVICE, THE DATA, AND ANY INVESTMENT DECISIONS OR FINANCIAL COMMITMENTS MADE BY YOU IN RELIANCE THEREON. [cite: 70]

7.3 You expressly waive any benefit of any statutory or common law provision that would otherwise limit the release in Section 7.2 to those claims which You may know or suspect to exist at the time of executing this release. [cite: 71]

8. Disclaimers of Warranty [cite: 72]

8.1 The Company makes no representation or warranty of any kind, express, implied, statutory, or otherwise, including but not limited to: [cite: 73]

  • Any warranty of merchantability, fitness for a particular purpose, or non-infringement; [cite: 74]
  • Any warranty that the Service will be uninterrupted, error-free, secure, or free from viruses or other harmful components; [cite: 75]
  • Any warranty as to the accuracy, reliability, completeness, currency, or adequacy of the Data for any purpose; [cite: 76]
  • Any warranty that the Data will meet Your specific requirements or expectations; [cite: 77]
  • Any warranty that results obtained from use of the Service will be accurate, reliable, or appropriate for any particular purpose. [cite: 78]

8.2 The Company does not warrant or represent that the Service complies with the laws, regulations, or requirements of any jurisdiction other than that in which it operates. [cite: 79] Subscribers accessing the Service from other jurisdictions do so at their own risk and are responsible for compliance with all applicable local laws. [cite: 80]

9. Third-Party Data and External Services [cite: 81]

9.1 The Data provided through the Service is sourced in whole or in part from Third-Party Data Providers. [cite: 82] The Company does not control and is not responsible for the accuracy, completeness, or reliability of data obtained from third-party sources. [cite: 83]

9.2 The inclusion of data from any Third-Party Data Provider does not constitute an endorsement, recommendation, or verification by the Company of such data or of the third-party provider. [cite: 84]

9.3 Changes to the availability, pricing, or data quality of Third-Party Data Providers may affect the Service without notice. [cite: 85] The Company accepts no liability for any degradation in Service quality resulting from changes to third-party data sources. [cite: 86]

10. Intellectual Property and Permitted Use [cite: 87]

10.1 All content, data, analytics, software, designs, and other materials forming part of the Service are the intellectual property of the Company or its licensors and are protected by applicable intellectual property laws. [cite: 88]

10.2 Your subscription grants You a limited, non-exclusive, non-transferable, revocable licence to access and use the Service for Your own personal or internal business research purposes only. [cite: 89] This licence does not permit You to: [cite: 90]

  • Reproduce, redistribute, resell, or sublicense the Data or any part of the Service to any third party; [cite: 91]
  • Use the Data to create competing products or services; [cite: 92]
  • Remove, obscure, or alter any copyright, trademark, or proprietary notices; [cite: 93]
  • Access the Service by automated means, scraping, or data extraction tools not provided by the Company. [cite: 94]

11. Subscription, Payment, and Cancellation [cite: 95]

11.1 The Service is offered on a recurring subscription basis. [cite: 96] By subscribing, You authorise the Company to charge the applicable subscription fee to Your nominated payment method on a recurring basis until You cancel. [cite: 97]

11.2 Subscription fees are non-refundable except where required by applicable law. [cite: 98] Access to the Service will continue until the end of the current billing period following cancellation. [cite: 99]

11.3 The Company reserves the right to modify subscription pricing with reasonable notice to subscribers. [cite: 100] Continued use of the Service following a price change constitutes Your acceptance of the new pricing. [cite: 101]

11.4 Complimentary access, where granted, is provided at the Company's sole discretion for a specified period only, confers no right of renewal, and is subject to these Terms and Conditions in all respects. [cite: 102]

12. Termination and Suspension [cite: 103]

12.1 The Company reserves the right to suspend or terminate Your access to the Service at any time, with or without notice, for any reason, including but not limited to breach of these Terms and Conditions. [cite: 104]

12.2 Upon termination, Your right to access the Service ceases immediately. [cite: 105] All disclaimers, limitations of liability, indemnification obligations, and other provisions that by their nature should survive termination shall continue to apply. [cite: 106]

13. Governing Law and Dispute Resolution [cite: 107]

13.1 These Terms and Conditions shall be governed by and construed in accordance with the laws of the State of South Carolina, United States of America, without regard to its conflict of laws provisions. [cite: 108]

13.2 Any dispute, claim, or controversy arising out of or relating to these Terms and Conditions or the Service shall be subject to the exclusive jurisdiction of the courts of Charleston County, South Carolina. [cite: 109]

13.3 You waive any right to a jury trial in connection with any action or litigation arising from or in connection with these Terms and Conditions. [cite: 110]

14. General Provisions [cite: 111]

14.1 Severability. If any provision of these Terms and Conditions is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect. [cite: 112]

14.2 Entire Agreement. These Terms and Conditions, together with the Privacy Policy and any other policies incorporated herein by reference, constitute the entire agreement between You and the Company with respect to the Service and supersede all prior agreements and understandings. [cite: 113]

14.3 No Waiver. The Company's failure to enforce any provision of these Terms and Conditions shall not constitute a waiver of its right to do so at any time. [cite: 114]

14.4 Assignment. You may not assign or transfer Your rights or obligations under these Terms and Conditions without the Company's prior written consent. [cite: 115] The Company may assign its rights and obligations freely. [cite: 116]

14.5 Notices. Notices from the Company may be provided via email to the address on Your subscription account. [cite: 117] It is Your responsibility to maintain a current and accurate email address on Your account. [cite: 118]

14.6 Headings. Section headings are for convenience only and shall not affect the interpretation of these Terms and Conditions. [cite: 119]

15. Contact Information [cite: 120]

If You have any questions regarding these Terms and Conditions, please contact: [cite: 121]

Shoot My Rental
[cite: 122] Greater Charleston, South Carolina
[cite: 123] Website: shootmyrental.com [cite: 124]

By subscribing to or accessing the Service, You confirm that You have read, understood, and agree to be bound by these Terms and Conditions in their entirety. [cite: 125]

© 2026 Shoot My Rental. All rights reserved. [cite: 126]

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